How it all started

Founded in 2006, Red Horse Products specialises in solutions that are effective and also support healthy tissue growth and regeneration. Our products do not contain caustic ingredients or the bulky fillers found in many mass marketed products. Our business is customer focused and from the start has been demand, rather than profit, driven.

In fact the initial products were developed with no thoughts of selling them or founding a company! A client (Sam schooled and looked after event horses) had 2 horses experiencing various skin and hoof issues. None of the products on the market were helping so Sam and his Dad (a retired vet and beekeeper) developed HoneyHeel and Hoof-Stuff to try to help these horses. The results were impressive and word of mouth led to numerous requests for the products. At the same time Sam was researching and developing further products for use on his 2 barefoot event horses while working alongside his own vet, EP and farrier. As more and more pots were requested to be used on other horses we decided to setup a website and from there the company came to life!

What makes us special

Over a decade on and we are delighted that our products have done an excellent job in marketing themselves with recommendations from horse owners and hoof care networks spreading them from the UK to mainland Europe, the USA and now Australia.  Despite the rapid growth we are determined to keep the customer at the centre of our activities and keep to our original principles:

LISTEN to our customers – their challenges drive us to develop existing products further and direct our research into new products

WORD OF MOUTH is the centre of our marketing strategy – we believe our product efficacy does the talking for us

SATISFIED OR REIMBURSED – we know that no product is going to satisfy everyone all of the time, if you are not convinced by the product you have bought we will reimburse you. Just email